Google Ads are among the best out there.

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I knew what pay-per-click ads were – but beyond that, I had no idea. I didn’t know what cost-per-conversion meant. I didn’t know what negative keywords were. I didn’t know the difference between an ad campaign and an ad group. I literally found learning Japanese less intimidating than learning Google Ads. Although I haven’t kept up with my study of Japanese, I have learned a great deal about Google Ads, all without going through the certification process.

Depending on who you ask (or what you do for a living), passing the Google Ads exam is IT Numbers either absolutely vital or completely unnecessary. Either way, knowing your way around Google Ads can be highly beneficial, even if you don’t go through with getting certified. 6 Ways You Can Learn Google Ads Fortunately, there are plenty of ways to get to grips with Google Ads. In today’s post, I’ll outline six of them.









Some of these resources focus primarily on the basics, whereas others deal with a mix of beginner, intermediate, and advanced topics, so there’s something for everyone. Looking for an updated list? Here it is!The 10 Best Google Ads Training Courses for Every Learning Level 1. Google’s Essential Google Ads Courses It should come as little surprise that Google’s learning resources on .