Content marketing creating valuable content and using it as a lure for potential customers. This includes among others: about industry articles reports films case studies or webinars hotlines encouraging contact by email. Event Marketing Promoting a company or product by organizing or participating in various types of events including: attendance at a conference presentation at your own stand at the fair organization of concerts festivals picnics for clients loyalty trips for key recipients special courses for clients and meetings with consultants sponsoring events organized by other entities.
Newsletter Email address Enter your email address Other marketing services Other marketing services include: ATL above the line Advertising using mass media. This includes: television advertising campaigns radio advertising press advertising Australia WhatsApp Number Data out of home marketing and product placement BTL below the line Marketing services addressed to a specific client. They are most often associated with leaflets brochures catalogs or other gadgets. ABL also includes: ambush marketing eco marketing guerilla marketing augmented reality marketing pointofsale marketing and merchandising Product marketing Product or brand management a set of marketing activities aimed at developing the product or brand e.g. increasing sales and recognition.
Product marketing includes activities such as: new product development testdriven marketing rebranding promotion marketing sampling competitions and quizzes loyalty marketing cross and upselling certification vertical marketing and trade marketing Analytical marketing A marketing service whose purpose is to use customer information to increase product sales. Analytical marketing activities include: databasemarketing closed loop marketing behavioral marketing geomarketing neuromarketing marketing research benchmarking remarketing realtime marketing customer .